Category Archives: Sales

The Right Number Of Parameters In A Presentation

The Right Number Of Parameters In A Presentation

The Right Number Of Parameters In A Presentation
The Right Number Of Parameters In A Presentation
A lot of sales agents encounter difficulties in deciding how much to actually reveal about their products. Sometimes, putting all the benefits on a plate is not the wisest decision. After all, more and more customers come up with time limitations. You can negotiate these limitations, but once you agree to them, you have to respect them. Aside from this pragmatical point of view, how do you evaluate the amount of information to give out? Continue reading

Why Marketing Campaigns Have To Go Farther

Why Marketing Campaigns Have To Go Farther

Why Marketing Campaigns Have To Go Farther
Why Marketing Campaigns Have To Go Farther
These days, more and more individuals find out about potential acquisitions over the Internet. In other words, when a client decides on a provider, the respective client has already researched their options. Plus, they can see how the selection and acquisition processes function. However, this idea can lead to various long distance contacts with numerous clients who are not physically close to you. There is one major advantage though – sales agents get in touch with clients who would be impossible to contact otherwise. But how do you get closer? Continue reading

Identifying The Main Decision Factor In Sales

Identifying The Main Decision Factor In Sales

Identifying The Main Decision Factor In Sales
Identifying The Main Decision Factor In Sales
Every technique in sales must be directed toward the decision factor. It is crucial to identify the right person to discuss to, as well as their role. Sometimes, the individual you talk to might be instructed to react in a specific manner, regardless of your offer. All in all, if you feel like there are more people who can make decisions, you need to establish some connections and perhaps come up with a few meetings. Continue reading

Remind Your Customers That You Are Still There

Remind Your Customers That You Are Still There

Remind Your Customers That You Are Still There
Remind Your Customers That You Are Still There
A business card functions like a memento, especially at the beginning of a relationship with a customer. Most probably, the business card will be kept. When the client decides they no longer need the business card, they will get rid of it. But how can you keep the interest up? How can you bring back the positive effect of a business card? Continue reading

Help Your Customers Remember You

Help Your Customers Remember You

Help Your Customers Remember You
Help Your Customers Remember You
A smartly designed business card is one of the most important tools in a sales agent’s portfolio. Some markets (such as Japan) bring in plasticised business cards that can be offered while the receiver is at the pool or other similar places. Some of them are translated on the back too. With all these, business cards can be more or less similar in design. Take a peek at the business cards you keep in your wallet, then look at yours. Does it stand up in the crowd? Generally speaking, a distinctive business card can seriously make the difference. Some companies provide personalized business cards with their employees’ pictures too. A portrait is usually more than enough, but a cartoon or a caricature can draw a lot of attention too. Continue reading