There are no doubts that you only have one shot to make a good first impression. Perhaps this is a cliché, but it is perfectly true too. In the sales industry, this rule goes a little further – the first impression is the one that actually lasts. From most points of view, the selling process becomes a lot easier if the first impression determines positive thoughts and conclusions. Potential customers should feel confident in the upcoming collaboration and actually enjoy it, only to ask themselves what is next.
Sometimes, making a good first impression is piece of cake if the sales individual has a natural talent for it. In several situations, the impression is given by the entire company. Most rarely, the first impression leads to an extraordinary success. Continue reading