All your expenses must be authorized. But then, do not exaggerate. Sophisticated procedures will waste both time and money. In other words, you need a middle solution to ensure that there is a correct procedure to invest your money. With all these, some expenses can easily bypass your system and cause a lot of issues overtime.
Stay away from ageless contracts
Ageless contracts are those contracts that renew themselves automatically if you do not cancel them. Some providers count on your lack of organization and inactivity in order to take advantage of you. Obviously, you will end up spending a lot of money for this mistake. However, if you run into an offer that you cannot refuse, make sure that you write down deadlines in a journal. You need to be active and keep an eye on all the terms. Insurance firms are some of the most common companies that provide such contracts. Continue reading →
The history of public relations has always been enriched with all kinds of marketing tips and tricks. The main purpose of such a trick is to reach to people and spread. As a general rule of thumb, the best ideas refer to the actual product. They should also be creative and draw some attention. In other words, they must be spectacular.
Furthermore, such tricks must be embraced by the targeted audience. Some of them are unacceptable or even offending. Some others go even further and overcome the legal limits. For example, a beverage manufacturer has hired a team of graffiti artists to draw its logo on numerous buildings in London. All in all, the general idea is simple. In order to find the right trick, you have to combine good taste and a powerful impact. Some companies can do it, while others cannot. Continue reading →